ChildAndMe_Logo_red.png

3 cups

Flour

CMYK

20

99

98

11

2 tbsp.

Salt

1½ cups

Butter

Primary Color Palette

RGB

182

34

38

Hex

b62226

Pantone

7621 C

Red

my child & me

My Child & Me is a non-profit organization that looks to help single mothers in the Democratic Republic of Congo (D.R.C.) help themselves though provided them with sustainable work opportunities. This project was a challenging project not only because of the content, but also because it became something almost personal to me due to the scale of the issue. Prior to the start of this project, I had no prior knowledge of the problem that was so common place in the DRC. Through research and working with the founder, I was able create a brand and series of deliverables that is an appropriate representation of the culture, the DRC and an attraction to potential organization donors.

Project role: research, web design, brand and concept development, logo design, print vendor management, and videography

Featured deliverables: (click items below)

Brand guide

Stationary

Website

Brochure

T-shirt

Swag mug

Video

3 cups

Flour

CMYK

57

27

87

8

2 tbsp.

Salt

1½ cups

Butter

Primary Color Palette

RGB

118

144

76

Hex

76904c

Pantone

7490 C

Green

3 cups

Flour

CMYK

90

63

2

0

2 tbsp.

Salt

1½ cups

Butter

Primary Color Palette

RGB

29

100

172

Hex

1d64ac

Pantone

647 C

Blue

3 cups

Flour

CMYK

5

11

98

0

2 tbsp.

Salt

1½ cups

Butter

Primary Color Palette

RGB

245

214

23

Hex

f5d617

Pantone

115 C

Yellow

 

Brand Deliverables

 

Above is the original site design. The current MyChild and Me website not designed by Inkable.

mcm5.jpg
Business Card Mockup 6 - Infinity - orig
 
mcm3.jpg
MCM_Brochure Mockup.jpg
 
mcm4.jpg
 
Mug Mockup.jpg